The Map of Design Thinking is a conceptual map designed to help multidisciplinary teams to share a commmon view and understanding of concepts such as innovation, design, creativity and design thinking. It offers a wide, non specialized perspective, that allows each concept to be seen in relation to others. The map helps position concepts, projects, people, companies, tools and places.

What is the map for?
The map works like a topographic map, and has the same purpose: it helps to explore an unfamiliar environment. Except, instead of physical places, you explore concepts.

The map is also intended to help position yourself in relations with other persons or projects, and find a way to reach new positions.

The map of Design Thinking can be used to create a common understanding through conversation, and then to generate ideas.
The team is now applying the principles of the map to real case scenarios to extract the "rules of the game", or criteria that can be repeated in the widest range of situations.
For more information on the map, you can follow any of the free courses available below.
Available courses
Introduction to the map
- Guide: Alessandro Rancati
- Guide: Ismael Castiella
- Guide: Carles Guillem
An introduction to the basic concepts of the map, and its most important landmarks. If you are new to the map, you should start here.
Tutoría basada en el mapa, reservada para los estudiantes de la Escuela Elisava de Barcelona.
Working on the map
- Guide: Ismael Castiella
- Guide: José Miguel Solans Nerín
- Guide: Oriol Ribera Prats
- Guide: Alessandro Rancati
- Guide: Carles Guillem
- Guide: Assumpcio Mateu
This is an open and ongoing collection of all workshops organized by the core team to discuss and enhance the map.


